The Client
Safe Harbor Wills & Trusts is Central New York’s premier estate planning Law Firm.
The Problem
With hundreds of local law firms in the area, Safe Harbor Wills & Trusts needed to distinguish themselves from the competition, and be recognized for their skilled estate planning and asset protection services
The Solution
The Safe Harbor Wills & Trusts brand needed to be built. Team Zoey started with and continues an ongoing process of strategic planning. We have been their partner for over 10 years, promoting educational workshops, crafting a variety of marketing collateral including radio broadcasts, branding, website development, the “Safe Harbor Wills & Trusts” jingle, including ever evolving marketing consultations.
Branding
Logos
Brand Colors
Print Advertising
The Results
Safe Harbor Wills & Trusts is currently the most recognized estate planning law firm in Central New York, has expanded its staff by 4x, operates offices in Syracuse and Watertown, New York, and educated thousands of families on how to protect their home and life savings.